Ned Poulter

Digital Marketing Consultancy

I help drive sales & generate leads using digital marketing.

Digital Marketing Consultant

I'm a multi-award winning, globally recognised digital marketing consultant, predominantly working with companies to consult on: digital strategy, SEO, paid social media, analytics, and conversion optimisation.

I've worked with clients ranging from ambitious start-ups to SMEs to Fortune 500 companies, to drive meaningful change across their organisations.

I'm not just a theoriser, I work in a hands-on manner with all of my clients getting involved with internal teams & processes, and conducting or co-ordinating activity myself alongside internal stakeholders to best achieve the objective at hand.

How I Can Help?

  • SEO Strategy
  • Content Strategy
  • Growth Strategy
  • Paid Social Media Strategy & Execution
  • PPC Strategy
  • Digital Transformation
  • Web Analytics - Tracking & Alignment
  • Training & Up-skilling Internal Teams
  • Amongst multiple other benefits!

By virtue of the way that I partner with clients & helping them to navigate digital marketing, I have been involved in multiple programmes and activations from leading global digital strategy, in-housing digital capabilities, assisting mergers & acquisitions, and launching crowd-funding projects, amongst many others....

I truly believe that the way that I partner with clients provides a unique & refreshing approach making a meaningful difference to those organisations who are tired of underperforming, clumsy, and overly bureaucratic relationships with agencies & other digital marketing suppliers.

See some of the feedback clients have provided Pole Star Digital over the years, below:

Consulting Testimonials

I met Ned through his Nordic connections as he got in touch prior to attending RIMC (Reykjavik Internet Marketing Conference), as well as also writing for the award winning digital marketing blog State of Digital. It is clear that since starting his career, he has come a long way in establishing himself as a thought leader in digital marketing. He‘s incredibly knowledgeable about a broad range of subjects, hugely passionate, and proves this daily through the variety and scale of clients that he has worked with over the years. He's extremely dedicated, dynamic and knowledgeable in a wide variety of channels, from: SEO, to PPC, to CRO and beyond... I consider myself lucky to have met Ned and more so; I'm thankful to call him a friend. I would not hesitate in recommending Ned to anyone.

Haukur Jarl


Ned is not only knowledgable about cutting edge digital optimisation strategies, he understands their role in the broader marketing mix and is able to unlock the potential of digital techniques to support and augment more traditional media activities. There's no jargon, no smoke and mirrors and no waffle - just genuine insight with a strong understanding of delivery and the results you can achieve - meaning you don't need to be a technical genius to understand where he's coming from. On top of all that, Ned's a great bloke and knows his beer, which is always a plus.

Alex Myers

Manifest Group

Ned is a bright, articulate and talented digital marketing professional. I've always enjoyed working with him. He also gets the value of PR.

James Crawford

PR Agency One

Ned is a very talented marketeer. Not only from experience, but straight up raw talent; ability to problem solve, see adapt and create. There are few people around like Ned. I have worked with Ned on several occasions, he always contributes in abundance and is willing to work hard. I have even tried to hire Ned for my own business, twice!! That should be a testament for how much I believe in him and his ability.

Lisa Paasche

EKTE VISION (Ex-Founder & CEO of Verve Search)

Pole Star Digital have been consulting for YO! Sushi for a year now. They bring a host of expertise across multiple digital marketing channels, from: SEO, PPC and Social Media Advertising. They are incredibly approachable and work in an integrated approach with our team, so much so it really feels they’re one of us! The campaigns that they ran provided some excellent results and I wouldn’t hesitate to recommend them to anyone

Hoiyan Hoang

YO! Sushi

Ned Poulter is one of the SEO & digital marketing industry's brightest talents, who brings energy, intelligence, and a strong entrepreneurial spirit to the task at hand. I find his insights and ideas always sharp and refreshing, and on a personal note he's a great guy and a joy to work with.

Barry Adams

Polemic Digital

Ned is a well versed cross channel online marketer, and someone that I regularly discuss the latest developments in the online marketing world with. My go-to connection to talk about business and implementation, process, paid search, social advertising and to discuss thoughts about organic search marketing techniques. Ned is one of the leaders of the UK search community, an accomplished speaker, prolific blogger and beyond anything else work wise, a good friend too.

Peter Handley


I had the great pleasure of working along side Ned in the unit. As Ned in my world is one of the absolute leading capacities within SEO and digital marketing as a whole it was a delight to work with him and experience him in action and consequently see the great results created. Not only was he himself able to be 'hands on' and execute upon his ideas and vast knowledge within digital marketing but his managerial capabilities meant that the team which he led was also constantly high performing. Hopefully, I will get the opportunity to work with Ned again.

Thomas Kroman

Spinnaker Nordic

In 2020, us at GGRecon started working with Ned on our Social Media and SEO strategy, within that time not only has Ned propelled our social audience and reach, but has also helped with analytics, processes, and overall content strategy. Since getting the help from Ned, GGRecon's Facebook following has increased over 60%, and organic minutes viewed has gone up by 15x. We cannot recommend Ned and Pole Star highly enough for the care, attention to detail, and results that were provided to us.

Jake Bannister


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