Google Analytics for Mobile: Where Art Thou?

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Digital marketing is a very new industry. It is recognised for being dynamic, incredibly face-paced and, some could argue, stays at the forefront of technology and its application to our everyday lives. This causes problems for many of those that consider themselves online (or digital) marketing professionals though.

Put us in a room without a laptop or takeaway our Internet connection and many in-depth conversations that we can have are limited. To a certain degree we’ve become dependent on technology, for our profession, for our livelihoods.

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