Mammoth List of 129 Takeaways from BrightonSEO | Part 2

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This post is part 2 of the ultimate list of 129 takeaways from BrightonSEO (read part 1 here). This post includes all of the industry best practices, useful tips, pointers and breakthroughs that I picked up during the afternoon session on the day: 

How to be a Better SEORichard Baxter (Founder, SEOGadget)

Richard’s talk had to be one of my favourites of the day. He was asked by Kelvin to speak about something he never had before, so away went the awesome Excel tools and API usage and in came the inspiration; kind of like an SEO TED talk. 

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